Training

Shirley Muir's extensive UK and international experience of marketing and communications is now being passed on to local companies through tailored professional training courses, covering the latest marketing skills and techniques, and enabling small businesses to 'punch above their weight' in marketing terms on the global stage or in the local business environment.

'I developed the emarketing and web site course because today's online opportunities offer small businesses the chance to compete with much bigger companies in their field, and they can reap great benefits from a relatively small monetary investment'
Shirley Muir, Odyssey Communications

Courses offered

• Fundamentals of public relations
• Handling the media in a crisis/preparing for a crisis
• E-marketing and making the most of your web presence
• Writing for the web
• Understanding how the media works/writing for the press
• Develop a marketing and public relations plan for your organisation
• Creating and writing e-newsletters: cost-effective marketing for your organisation

Testimonials from training delegates

'Very good information on web sites to use for e-marketing...'

'Shirley has great knowledge....'

'It was really good and the tutor explained things well.....'